Tonawanda News — Turnout has been an issue in part because of expensive ticket prices and the perennial struggles of a Bills team that’s not made the playoffs since 1999.
Though the first four games were listed as sellouts, Rogers acknowledged the count included thousands of freebies.
And those fans that do show up represent the mixed loyalties Canadians have toward the NFL. Though a majority of fans attending games wear Bills jerseys, it’s not uncommon to spot others wearing a wide range of colors — from the Cowboys, to 49ers, and even the CFL Argonauts.
First-year Bills coach Doug Marrone said it’s up to his team to generate an edge.
“In order to create that advantage, you have to go up there and play well,” Marrone said. “I think we do have some fans in Toronto. And I think if we play well, we’ll create more fans.”