Tonawanda News

Features

October 13, 2013

MUSIC NOTES: Miley Cyrus is marketing genius, not role model

Tonawanda News — Miley Cyrus is not a role model, nor is any contemporary musician. You can hate her twerking, smoking and jerk-like behavior, but the very fact I am writing this says one thing, she and her handlers know what sells.

Shock is nothing new in music, Elvis Presley “shocked” the world with his provocative hip movements, The Beatles “shocked” people with their long hair and then artists like Alice Cooper and Marilyn Manson invented “shock rock.”

Even Justin Bieber’s public urination moment has been done before; heck Ozzy Osbourne urinated in a wine carafe in the 1980s and then upped the ante by urinating on the the Alamo.

As for Miley, a part of me thinks she is all too aware of the fact that her father, Billy Ray Cyrus, was culturally relevant for about 15 minutes in 1992 when he released “Achy Breaky Heart.” If he hadn’t been on “Dancing the Stars,” and “Hannah Montana,” Billy Ray Cyrus would have been a tough final Jeopardy question and nothing more.

Miley has already avoided the fate of her father, she has laid the groundwork for her “rehabilitation,” in a few years when she becomes a mature artist and reflects on her twerking phase.

If you are wondering if I think this is all very calculated, well the answer to that is yes, I don’t doubt for a minute Miley knows exactly what she is doing, and it is working. Love her or hate her, she is a marketing genius.

That brings me back to my initial point: Miley Cyrus is not a role model. Sure, she was on the Disney Channel, and many parents probably had no issues with their kid watching her as Hannah Montana, and they made her a mega millionaire in the process.

As it turns out, Cyrus is an admitted recreational drug user and has no problem flaunting her sexuality. I guess if you measure success by the amount of money someone makes and his or her level of fame, Miley is wildly successful.

Text Only
Features
  • SUN LIFE Volunteers honored 1 040614.jpg Women Who Move the City (and beyond)

    April 7, 2014 2 Photos

  • SUN LIFE POUND 1040614j jpg.jpg Rock n' roll fitness

    April 7, 2014 1 Photo

  • sig - crib notes RGB Enough of this winter -- it's time for spring

    Midway through separating the bits of dog food from the shredded paper towel pieces on the saturated bed sheet that had been strewn across the dining-room table, I finally realized I’d had enough.

    April 7, 2014 1 Photo

  • sig - critter companions RGB Dear readers, it's me, Kenny

    I have bad knees. I have been told to blame my grandmother. I have also been told to blame her for my love of animals. Today, we celebrate the 100th Critter Companions column.

    April 7, 2014 1 Photo

  • SUN LIFE mummies 1 033014.jpg 'Mummies of the World' exhibit arrives in Buffalo

    As visitors arrived for the recent NCAA basketball tournament games in Buffalo, a much older group of visitors arrived via motorcade at the Buffalo Museum of Science — but these newcomers to the Queen City wouldn’t be seeking out a place to have a beer between games or where to find the region’s best chicken wings.

    March 31, 2014 1 Photo

  • sig - double trouble RGB Years later, still spending sunny days on Sesame Street

    I always knew we’d hit “the Elmo years.”

    Going into parenthood, it seemed like a given. Both my husband and I  were “Sesame Street” fans from childhood ourselves, and we were happy enough to pass it on to a new generation. And we knew, having friends with children of the applicable age, that in this day and age “Sesame Street” equalled Elmo, the squeaky-voiced “furry red menace” (thus dubbed by Oscar the Grouch) of parents everywhere.

    March 31, 2014 1 Photo

  • SUN LIFE Local Restaurant Week 2 033014.jpg Back for another bite

    As spring finally starts to unfold in Western New York, residents are likely eager to get out of their houses — and organizers of Local Restaurant Week hope they’ll consider eating out as they do that.

    March 31, 2014 1 Photo

  • Wineries invite visitors to take a Taste of the Trail

    If one weekend of food and wine pairings is a good thing, two weekends of food and wine pairings must be even better.

    For the first time, the Taste of the Trail event, which takes place Friday through April 6 and April 11 to 13 on the Niagara Wine Trail, will be split into two weekends, with half the trail’s wineries taking part the first weekend and half the second, said Elizabeth Maute, wine trail coordinator.

    March 31, 2014

  • sig - critter companions RGB CRITTER COMPANIONS: Rewards for playing nice

    March 31, 2014 1 Photo

  • SUN LIFE signs of spring 1 032314.jpg Region's favorite signs of spring gear up for season

    Ah, the signs of spring: The birdsong, the flowers, the green grass, the flowing waters of the Erie Canal or Niagara River ... and the words “Opening soon” on the marquee of your favorite seasonal business.

    March 24, 2014 1 Photo